The Use of Multimodal Discourse Analysis to Study the Relationship Between Visual, Lingual, and Written Text of Artificial Intelligence in TED (Technology, Entertainment, and Design) Talks YouTube Channel

This study was aimed to discover the types of processes used Multimodal Discourse Analysis (MDA) relationship between Visual, Lingual, and Written text, how they influence authors analyze Artificial Intelligence Video’ Alexandr Wang speech in TED (Technology, Entertainment, Design) talks YouTube channel. intelligence is a set sciences, theories, techniques whose purpose reproduce by machine cognitive abilities human being. Machine-based systems can give human-defined objectives make predictions, recommendations, or decisions that real virtual environments. AI interact with us act on our environment directly indirectly. Often, appear operate autonomously adapt their behavior learning about context, (UNICEF 2021: 16). are algorithmic models carry out perceptual functions world were previously reserved for thinking, judging, reasoning beings. (Leslie et al. 8). MDA term refer way people communicate using different modes at same time (Kress & van Leeuwen, 1996), which defined as use several semiotic methods product design, events simultaneously, certain these combined strengthening, compliment, be arrangement 2001).